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Brooklands Dairy

A brand churning up change.

Drink - NAMING, BRAND STRATEGY, BRANDING, PACKAGING, VISUAL IDENTITY, VERBAL IDENTITY, SIGNAGE, LIVERY
Drink - NAMING, BRAND STRATEGY, BRANDING, PACKAGING, VISUAL IDENTITY, VERBAL IDENTITY, SIGNAGE, LIVERY
Brooklands Dairy has made a conscious effort to become more environmentally friendly and sustainable in their practices. Their biodynamic farm means they don't use any harmful pesticides, resulting in a diverse landscape full of clovers that creates healthy grazing grounds for their cows and keeps the soil healthy. In addition, they want to reduce food miles by encouraging people to buy locally. That is why they enlisted the help of Studio Unbound to create a brand that would allow them to sell their fresh dairy products locally.


Studio Unbound designed the refillable milk bottle with a nod to the classic glass bottles that used to be delivered to people's front doors. The green clovers of the fields are featured on the bottle, giving it a contemporary yet collectible feel. The Brooklands Dairy logo is inspired by hand-painted signs seen on country roads, emphasising the honesty and trustworthiness of their organic produce.


This new brand has a nostalgic feel, inviting customers to come to the farm to fill up their glass bottles with fresh milk from their vending machines, and enjoy a gelato or a milkshake while they're there. This physical location not only helps educate children and adults about the importance of where and how their food is produced but also reinforces Brooklands Dairy's commitment to sustainable practices. By creating a brand that reflects their values, Brooklands Dairy can connect with their local community and contribute to a more environmentally friendly future through their packaging design.
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