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COOL BEANS
COOL BEANS
Concept Branding, Packaging, Illustration
Do energy drinks give you the ‘ick’? Sure, you drank them in your youth but you’re more mature now. More sophisticated, but you don't see yourself perched comfortably in Costa Coffee. You’re somewhere in the middle and during this hot summer, you need something to compliment that spring in your step.

Cool Beans is a deliciously ‘cool’ new iced coffee brand which is available in three delicious flavours; double espresso, chocolate mocha and pumpkin spiced latte. Studio Unbound sought to bridge the gap and to capture the audience who have outgrown the energy drinks stage but who are still out there and on the move.
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