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MINIPOP!
MINIPOP!
Positioning, Naming, Visual Identity, Packaging Design
MINIPOP is the latest addition to Popcorn Shed’s growing portfolio. We love working with these guys because they embrace the unconventional, something we feel strongly about at Studio Unbound.

This popcorn is popped from an ancient grain, and if you haven’t guessed by the name, it’s super small. That’s why we decided to give the product an unapologetic voice and make sure the packaging was loud and proud. This packaging proves that the petit can still pack a punch, and we think it looks pretty cool too.
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